This page brings together publicly available data from Meta and Google to help shed light on political advertising in New Zealand.
Because both platforms provide ad dates and spending in ranges, I’ve chosen to display the start date for each ad and the upper limit of its spend range for clarity. I’ve also categorised each advertiser by their associated party and electorate, so there may be occasional errors or omissions.
While the dashboard doesn't currently work well on mobile, this should be remedied later this year with updates to Google's Looker Studio platform.
This data is updated daily. If you spot anything that looks off or incomplete, please let me know at [email protected] — I appreciate any feedback that helps keep this information accurate and up to date.